Quantitative Research

Unlock growth through precise, data-driven decisions

At PSYKHE, we believe that key business decisions should be underpinned by meaningful data. That’s why our quantitative research services are tailored for each research project to reflect the nuances of your industry, target audience and brand goals.

Identifying growth opportunities, measuring Net Promoter Scores (NPS), conducting brand uplift initiatives - regardless your business goals our range of quantitative solutions will help transform complex data into actionable insights.

Online surveys

Our online surveys are designed to capture the true voice of your consumers to measure quantitative data in areas such as:

  • Net Promoter Scores (NPS)

  • Brand awareness and uplift

  • Customer Satisfaction Scores (CSAT)

  • Marketing channel effectiveness

  • Sentiment analysis

Once we analyse the data, we work with you to figure out the ‘So what?’ so there’s actionable next steps (e.g. follow up studies, marketing initiatives) towards your business objectives, as opposed to simply revealing trends and patterns.

    • Kick-off and onboard to understand your product and context

    • Define research objectives and focus areas

    • Finalisation of target audience and recruitment criteria

    • Recruitment begins for up to 500 survey participants to your industry

    • Finalise survey questions and flow

    • Input of survey questions into tool and conduct internal testing

    • Testing begins for up to 500 survey participants
      Monitor ongoing progress

    • Draft high-level findings on 1-pager report summary

    • Synthesise findings and emerging trends

    • Breakdown of data across demographic variables of interest

    • Detail out 1-pager report template with key findings and actionable next steps for consideration

    • Presentation of findings

Outcomes & Cost

Survey data

  • Raw quantitative data of survey responses

  • Key findings broken down by customer segments

Data-driven report

  • 1 page summary of key findings

  • Up to 5 actionable next steps

  • Quantitative benchmarks for further survey research

Indicative price from

$8,500

    • Test with up to 500 participants

    • 1 page summary report

    • Timeline: 3 weeks

    • Excludes incentive fee

See our work in action

Work
Evaluating the brand of a loan matching service
Evaluating the brand of a loan matching service

We conducted online surveys to collect data-driven insights into brand health, enabling the development of targeted marketing strategies and identifying high-potential growth segments for customer acquisition.

Read More →

Have a project in mind?

Reach out to us today to discuss how PSYKHE's can help you identify, assess and action on key opportunities.